
Introduction
When it comes to building a website, there are so many things to consider that it can be overwhelming. You might want a big site with lots of options and different pages, but is that what your customers want? Or should you keep it simple and clean? How do you determine which features are worth the investment in time and money? It’s important to remember that your audience is looking for something specific when they visit your site—so make sure it delivers. Here are ten important things every good website must have:
Your contact information should be obvious.
Having contact information on your website is important, but what do you need to include?
- Your contact information should be obvious. It should be easy to find and easy to read.
- It should also be clear as to who the visitor is contacting. If someone has a question about your product or service, there needs to be no confusion about who they can ask.
- If you have a business telephone, make sure to include it in your contact information. People want in-person interaction when they have questions or concerns—it builds trust and shows them that you’re willing to go the extra mile for them!
A good site is easy to navigate.
A good website should be easy to navigate. It doesn’t matter how great your content is if nobody can find it, and the best way to ensure that people can find what they want is by making sure your navigation works. Having clear and consistent navigation will help your users feel confident that they know where they are on your site, which makes it easier for them to get what they need quickly.
Good web design means knowing how people interact with websites in general and understanding their expectations. People often have specific habits when using a website: some might like using the search bar while others prefer browsing through categories or subcategories. Some may even prefer clicking links in an email newsletter over visiting a page directly via its URL address! Therefore, finding out how people use websites plays an important role in creating effective web design; this means understanding both the big picture (how visitors interact with websites as a whole) as well as small details (what actions each user takes when visiting).
It should be consistent from page to page.
Consistency is important to ensure your website is easy to navigate. If you have a lot of different pages, each with its own design and content, it’ll be hard for visitors to figure out where they are and how they got there. When you’re designing your site, make sure that every page has the same colour scheme, fonts and layout so that users can easily recognize their location on the site.
If you want your website to succeed, consistency is key!
Great content that informs your audience is essential.
But first and foremost, content is what makes your website unique. It is the most important part of your website. Without great content, no one will want to visit your site or share it with others (which is bad for business). If you fail to provide helpful information for people who are searching for what you offer, then they’ll probably go somewhere else.
Make sure it’s mobile-friendly!
Responsive web design is a must, but it’s not enough to just have a responsive website. You need to make sure that your website looks good on every device. To test this, you can use Google Chrome’s “Show Mobile View” option or the browser extension Page Ruler for Chrome and Firefox; these will show you if your site is optimized for phones and tablets.
Another important factor is how much text is present on the page. If there are too many words on the screen at once and they’re too small or hard to read, then people won’t want to read them—they’ll just leave! So make sure there’s plenty of room for content and images so that everything can be easily seen from any distance. Consider using icons instead of text whenever possible; icons are easier to see than small words in big blocks of text anyway!
The site should be fast and the graphics small.
The website should be fast and the graphics small. If you want your site to be really effective, make sure that it loads quickly. Otherwise, people will probably get frustrated and leave.
Another thing that is extremely important is the size of your graphics. If they are too big, this can make it hard for them to upload a page on their browser and some mobile devices don’t have great performance when displaying sites with high-resolution images or animations that take up a lot of space in memory.
If you want everyone to be able to visit your site easily and comfortably, then don’t forget about hosting! There are many companies out there but not all of them are good at what they do so always choose wisely! I recommend SteGround for hosting!
You don’t have to have all the bells and whistles… but you might want some of them.
You don’t have to have all the bells and whistles, but some of them can be useful. It depends on your business and your customers. If you run an eCommerce site selling expensive jewellery, then you probably want to include a live chat feature so that people can talk with someone right away if they need help choosing their jewellery or finding out how much something costs. If you run a blog where people come for tips on how to run a business, then maybe a photo gallery isn’t necessary because most readers aren’t coming to see pictures in the first place!
The point is: consider what features will benefit your users most (that is why they came here), not what benefits YOU the most (which may not be the same thing).
It’s all about the user experience.
We often talk about the importance of a great user experience. At the end of the day, it’s all about the user. If they can’t easily accomplish their tasks on your site—if they’re confused by what you’re asking them to do—they will leave and never come back. In fact, if you make it hard for people to do business with you, they might tell their friends about how terrible your website is!
Make sure that all aspects of your site are designed so that users will be able to complete their goals without confusion or difficulty.
When in doubt, keep it simple.
Your website is a representation of your business. When in doubt, keep it simple. For example, don’t include things that distract from the message you are trying to convey on your website just because they look cool. At the same time, make sure that your website is easy to navigate and fast-loading so that visitors will want to come back again (and again).
Your website is a 24/7 advertisement for your business.
Your website is a 24/7 advertisement for your business. It should be easy to find and navigate, while also being responsive and mobile-friendly. The first impression people have of your company will come from what they see on your homepage or landing page. If it’s not up to par, then you’re already losing customers before they even get through the door!
Conclusion
The bottom line is that a website should be easy to use, informative and fast. That way, the people who visit it will enjoy using it. And if those people like using your site, they’ll want to come back again and again!
Make sure:
- You include your contact information, which is displayed in a clear and obvious way.
- Your website has straightforward and easy navigation.
- You maintain consistent branding throughout.
- Your website contains excellent and relevant content.
- It is mobile friendly.
- To optimise speed and use small-size graphics (file size).
- You don’t just include things for the sake of it.
- To consider the user experience.
- To make the website as simple as possible/necessary.
- You consider and treat your website as a 24/7 advertisement for your business.
What else do you think a good website needs to have?!
Let me know in the comments down below!
Want Some Help?
With all of the other tasks you need to complete whilst running a business, why not consider hiring a web designer that will get you online and enable you to start reaping the benefits of a professional website as soon as possible?!
Enable FigDrop to remove all the guesswork, blood, sweat, and tears by creating a unique online presence for you that delivers. Find out more about FigDrop’s web design services or contact me to start your journey to online success.
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